Marketing Copy Gone Awry

I’m all for using evocative copy to creatively promote listings, but please, if I ever pull something like this…have my license revoked:

[Actual listing somewhere in California, click on the image for the full impact.]

Creative Listing Copy

Complete plagiarism on my part. Credit to Jay Thompson, the Phoenix Real Estate Guy and contributor to AgentGenius. I couldn’t help myself.

Comments

3 Responses to “Marketing Copy Gone Awry”

  1. Uncle_Git on May 1st, 2008 9:33 am

    Ron – Case/Schiller now offers data at the zipcode level via fiserv.

    May be useful to the professionals here.

  2. Real Estate Graphic Design and Marketing on May 8th, 2008 2:32 pm

    For similar marketing mistake laughs, I check out bad mls photo of the day

  3. Ron Ares on May 8th, 2008 2:35 pm

    Agreed. Athol Kay’s Bad MLS Photo of the Day is one of my daily highlights. I have submitted a handful of my own finds to his treasure trove of dreadful marketing efforts.

Leave a Reply




*