Yar! Hand Over Yer Junque!
Cruising through Craigslist this weekend and ran across these scurvy dogs:

Here’s their Craigslist pitch:
Shake your booty. (All Over)
Shake it like it was LA!
Lose it sister. Get rid of it brother.
You don’t need that stuff. It’s no good.
And someday someone somewhere will find a way to link it to cancer.PREPARE YOURSELF (<– scare tactic)
By calling the Junk Pirates today!
1-888-47-BOOTY (that’s 1-888-472-6689)
Follow Fritz: www.myspace.com/junk_pirates
Now, from a branding perspective, I think this kills. Most cleanup crews have non-descript business names with no hook to remember them by or reason to refer them to anyone.
But you’d probably remember the Junk Pirates. At least I will. Heck, they even have a vanity 800 number.
Note: This is an unsolicited review. I have not used them or referred them to anyone.
Yet.
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And by Ron Ares, re:PDX founder / editor and marketing specialist.


I saw this truck downtown and thought it was clever. They actually did good enough with the graphics that I thought it was a larger company. I will be giving them a shot in the future most likely.
Hehe, this is great…
I have a flag that would be perfect for them. It says “Surrender the Booty”.
Wonder what they do with all the junk they collect?
[...] Junk Pirates sailed into town but Ron Ares got to it before me. Arggggh! [...]
I agree, that is a pretty good idea from a marketing perspective. I wonder if they make any significant amount of money from selling the “booty”.